JULY 2018 TOPIC OF THE MONTH

Social Media: The Do's & Don'ts For Your Business

"Forget social media, I'm dope in real life".  This thought may have crossed your mind more than once. But the fact is that it's become an inescapable form of communication that's not going anywhere any time soon (curse you, Zuckerberg!).  So instead of acting like you're living under a rock claiming that you "don't do social media," get on board with how to do it right and use it to build your brand and impact people.

THE DO'S AND DON'TS OF INTERACTING WITH CUSTOMERS ON SOCIAL MEDIA

It's not enough to just curate a bunch of content to post and re-share on social media. After all, you're doing this stuff because you're told that it's where your customers are hanging out, right? Learning how to interact with customers on social media is another ballgame, but is an absolutely crucial part of your marketing plan. Get yourself familiar with how to engage with your biggest fans.


5 DO'S AND DON'TS FOR EFFECTIVE SOCIAL MEDIA IMAGES

Hate to break it to you, but posting status updates with merely text just won't cut it anymore. To be appealing and likable on social media, all brands alike need to be image conscious in order to see results in engagement and conversions. Discover how to post effective images with your posts every single time.


SEVEN EXPERT WAYS TO BUILD AN UNSTOPPABLE BRAND

Right now, there are a handful of thought leaders in your same industry, in your same line of work, that's dominating the market you want to succeed in. What truly sets them apart is their unstoppable personal brand. Those same type of leaders share their expert tips on how to be recognized as a person of authority through social media.


FIND THE BEST HASHTAGS FOR BUSINESS ON SOCIAL MEDIA

If you're not using hashtags in your social posts yet, this just may be the growth hack you need to gain a larger audience for your personal brand. Not sure where to start looking? Open up a word doc, read this article and start copying and pasting the best ones for your business or industry.

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